SaaS companies don't lack feedback. They're drowning in it.
Support tickets. Feature requests. Sales call notes. NPS surveys. Slack messages. G2 reviews.
The feedback exists. The insights don't.
SaaS-specific challenges
- High volume of support and feature requests
- Multiple customer segments with different needs
- Pressure to ship fast means less time for research
- Churn is expensive but hard to predict
- Competition means customers have alternatives
You need insights that move as fast as your product.
Purpose-built for product-led growth
Pelin understands SaaS:
Multi-source aggregation — Connect Intercom, Gong, HubSpot, Slack, and more.
Segment by what matters — Filter by plan tier, company size, ARR, cohort.
Quantify demand — "Enterprise customers asked for SSO 47 times."
Track over time — Is this a growing trend or a one-time spike?
Metrics that matter
Feature requests by MRR — Prioritize what moves revenue.
Churn signals by segment — Which customers are at risk?
Onboarding friction — Where do new users get stuck?
Power user patterns — What do your best customers do differently?
Competitive intelligence — Who are customers comparing you to?
Works with your stack
Support: Intercom, Zendesk, Front
Sales: Gong, HubSpot, Salesforce
Product: Linear, Jira, Notion
Communication: Slack, Gmail